Chandler, Arizona – KeenStack, a leader in ServiceNow solutions, has announced a strategic partnership with Tenon, the ServiceNow-native marketing automation platform. This collaboration aims to bring innovative, connected CRM solutions that enhance efficiency and drive smarter customer engagement for organizations worldwide.
With its extensive experience in CRM implementations and ServiceNow platforms, KeenStack is uniquely positioned to integrate Tenon’s advanced marketing automation into enterprise workflows. This partnership empowers businesses to synchronize sales, marketing, and service functions, enabling better alignment, faster execution, and more impactful customer engagement strategies.
Ben Person, Co-Founder and CEO of Tenon, shared, “KeenStack brings the data fluency and platform expertise our customers need to make connected CRM real. Together with Tenon and ServiceNow, they help drive smarter, faster go-to-market execution for our customers.”
KeenStack Founder and CEO, Thiru Thangarathinam, added, “Partnering with Tenon enables us to unlock meaningful growth opportunities for our customers. By integrating marketing automation with a data-driven approach, we’re helping businesses achieve smarter engagement and faster action.”
The collaboration is part of a shared vision to modernize customer engagement by providing organizations with powerful tools to transition away from legacy CRM platforms.
About Tenon
Tenon connects marketing automation with ServiceNow to complete the CRM lifecycle, ensuring seamless alignment across marketing, sales, and service. Built on the ServiceNow platform, Tenon enables teams to execute campaigns with tools like email and SMS—enhancing the customer experience and driving results from a single platform. Learn more at www.tenonhq.com.
About KeenStack
KeenStack, is a professional services consulting firm that specializes in helping organizations implement, optimize, and manage their ServiceNow platforms. As a ServiceNow partner, they work to streamline workflows, improve operational efficiency, and drive digital transformation. Through strategic guidance, technical implementation, and ongoing support, KeenStack empowers clients to maximize the value of their ServiceNow investments. To learn more, please visit www.keenstack.com.
